Drying your hands without losing concentration before a swing is the natural gesture that generated the birth of the patch on Jeckerson trousers.
Two leather inserts on the thighs designed to solve a problem on golf courses and which have become over time a style icon recognized all over the world from 1995 to today. A unique and timeless story that of Jeckerson, an all-Italian brand that has always expressed an authentic and relaxed way of experiencing trousers.
A laboratory of art, culture, music and business that feeds itself every day in the shade of its arcades, which attract life and tell anecdotes, memories and desires. The city of two worlds that come together to tell a story, made up of timeless values, the color of life and passion, lines, freedom and enthusiasm, culture and history, art, technology and experimentation.
ART MAST BE CREATE
Jeckerson’s new course begins in 2022, after the acquisition the previous year by Mittel, an industrial investment holding listed on the Milan Stock Exchange. An operation that, in fact, has a strong link with the original brand: the new owner company, in fact, sees Franco Stocchi, co-founder of Jeckerson and an active part of its commercial success from the beginning up to to the early 2000s.
Mittel controls Jeckerson with the aim of redefining the canons of the trouser brand, while maintaining its spirit of innovation, creativity and desire for freedom.